Campaigns
Comedy that knows what it’s doing
Humor
earns
attention
B2B audiences are smart. Busy. Hard to impress.
They skip anything that feels safe, familiar, or self-important.
We make comedic video content because humor is the most reliable way to earn attention and make a message land.
Not silly. Not cute. Smart, intentional comedy crafted by professionals who know how jokes work and guided by strategists who know how B2B buyers think.
Not entertainment for its own sake.
Brand messaging that actually gets through.
Blending in is the risk.
Most B2B content tries to sound credible by stripping out personality. The result is work no one remembers.
We do the opposite. We use comedy to clarify ideas, sharpen positioning, and give brands a point of view people instantly recongnize.
When humor is done well, it does not distract.
It focuses attention.
Comedy
is not
the risk
A single premise, Heightened
Every campaign begins with a strong comedic idea. We explore it, stretch it (bop it, twist it, pull it), and turn it into a set of assets designed to live across channels and moments.
Nothing random. Nothing accidental.
The result is work that feels intentional instead of scattered and gives your audience something they recognize instantly.
What this kind of work delivers
- Attention people choose to give
- Messages that are easier to understand and recall
- A brand voice that feels confident, not cautious
- Video that works harder than a single post